Is there a place for women in Design Tech?
The world of today has made it clear that innovations are better achieved by a diverse team, where members challenge each other and bring fresh ideas and perspectives without any form of discrimination. Women play unique roles in technology and the society at large.
You use certain tools and products and begin to imagine it function differently if it were designed by women. If not designed, at least, a woman was part of the buildup. The idea that a product can be better if built by a diverse team are design flaws. You notice these flaws in design and then you agree the more that the tech industry does not have enough women.
In recent times, the tech industry has been lagging behind in terms of diversity. Women are currently underrepresented in the tech industry. Recent statistics show that for every female there are two males represented in the tech industry, just about one third of all employees in tech jobs in the US are women. Considering a total workforce of about 34.4% of women in the largest tech companies on the planet is a relatively small amount compared to the amount of men in the industry.
The big then question is “IS THERE A PLACE FOR WOMEN IN DESIGN TECH?” Ideally, women deserve to have a say in the designing of products that are specific to them or to anyone at all. After all, tech is meant to make life easier for everyone, and tech talent is everywhere regardless of gender.
There is definitely a place for women in tech – and this has been demonstrated by the current strides of women in the industry. The likes of Julie Zhuo (VP product design at Facebook), Anisha Jain (Design leader at Dropbox), and Brit Morin (CEO and Founder of Brit + Co) have shown us that women have a place in technology, although they have to work twice as much to earn recognition.
These women have been seen to possess certain qualities that have helped them rise over the years. One of which is building networks with sponsors, mentors and other relevant leaders in the industry. Data has shown that tech companies that have gender diversity inclined management achieve better financial result on an average compared to other companies. In 2011, studies by catalyst showed that organizations with board directors consisting mostly of women outperformed other companies with a least average ROI of 26% and ROS of 16%.
However, about 2/3 of women in the tech industry do not stay up to 15 years. Why? Men inspired work cultures that do not take women into consideration, family obligations of women – working mothers tend to quit their jobs more. This stats are prove that the tech industry needs to do better for women. Little ways companies can support women in technology are by building a more inclusive work culture, investing in women by building and developing leadership qualities in them, and promoting a network of women within the organization.
Inclusion of women in technology should be top priority of every Tech Company and startup. The tech industry needs more women, and improved company culture that can help these women grow in their careers. This spring, Brave Achievers launched the second phase of GoCreate USA Product Design Bootcamp to train design enthusiasts. The Bootcamp focuses more on Black American women. Learn more about GoCreate USA, and join the waitlist for Fall.